By our Breast Awareness Guy
You’ve probably seen (and admired) our new viral campaign and microsite for Cancer Research UK, featuring gorgeous model Tommy Maxwell (go to www.breastawarenessguy.org or see earlier posts here on www.ogilvy.co.uk).
As well as helping women to become more breast aware, the viral and microsite also aim to raise money for Cancer Research UK. Thousands of people are alive today thanks to the work of Cancer Research UK, but to save more lives they really need your help.
Making a donation by Direct Debit will allow the charity to continue its groundbreaking research into the prevention, diagnosis and treatment of all types of cancer. They can’t do it without you.
Donate just £2 a month (of course, a larger sum would be greatly appreciated) by Direct Debit today and you’ll receive a special thank you – your own desktop calendar featuring Tommy (click on the thumbnail below left for a closer view).
It really is worth it – Tommy can brighten up your day and be super useful – the calendar allows you to add entries and meeting reminders and can be a constant feature on your desktop when minimised. All for just a small donation – the same price as a copy of The Sunday Times or less than a cup of coffee – to Cancer Research! And donating only takes a couple of minutes!
Please also the message on to wives, girlfriends, sisters, mums, cousins, aunts and friends and persuade them to make a donation as well. And gentlemen – remember that cancer is not choosy about which gender it infects, so don’t feel shy about donating!
In return for forgoing one double decaff skinny latte a month, you can help one of the most worthy causes this agency works with – and get a useful, fun gift into the bargain!
