Julie will manage OgilvyOne’s Content Strategy team and work across the agency within Creative, Project Management and Strategic Services. She joins OgilvyOne from LBi where she has worked with clients including Coco-Cola, Barclays, and Premier Inn. Prior to LBi, Julie worked for agencies in New York including Publicis and Razorfish, and returns to Ogilvy having previously worked for OgilvyOne New York in 2005.
Rob joins from Blue State Digital, Barack Obama’s digital agency, where he was Managing Director EMEA between 2011 and 2013, and prior to that, founded the digital team at Blue Rubicon. Rob has created award winning digital strategies for clients as diverse as Facebook, McDonald’s and The Body Shop, and has extensive expertise in creating word of mouth at scale, and behavioural change campaigns.
Ann Higgins commented: “Julie and Rob have a wealth of experience between them. Julie’s appointment is key to helping us up our game in creating web, social and video content, and Rob’s addition to the Strategic Services team is an important step in deepening our expertise in Social. These appointments will help us to build on the work we are already doing to bring impactful and innovative Customer Engagement solutions to our clients.”