OgilvyOne London this week scooped the account for BT’s Business division’s digital marketing activity. The agency already handles BT Business’ direct marketing activity, meaning that the company has consolidated all its marketing activity with one shop.
We have worked with BT on its direct marketing activity since 2001, and we also handle the majority of the telecom giant’s eCRM work. We have created a number of award-winning pieces of work for the brand.
OgilvyOne (led by Clare Lawson and James Myers) won the prestigious task after a three-way pitch. The incumbent agency was Agency.com.